The Miami Super Bowl Host Committee Announces Five New Official Partners
Freebee, Hellas Construction, Mastec, Innovative Group and Miccosukee Tribe of Indians sign on to be part of South Florida’s 11th Super Bowl – a record-breaking game for Miami
Jan 20, 2020
Five industry leaders – electric transportation provider Freebee, sports construction contractor Hellas Construction, national infrastructure company Mastec, experiential marketing and event management agency Innovative Group and local representatives for Indian Affairs Miccosukee Tribe– have all joined the roster of teams partnering with the Miami Super Bowl Host Committee (MSBHC) for activations and official presences as the city hosts its 11th Super Bowl on February 2, 2020, a record which will also mark the culmination of the NFL’s centennial season.
“As Super Bowl LIV nears, the excitement in our community is palpable, you can start seeing branding as you drive around and enter local businesses” said Rodney Barreto, Miami Super Bowl Host Committee chairman. “We’re excited to welcome these amazing corporations into the exclusive group of those looking to participate in this historic event while the whole world watches. We simply couldn’t do it without our great partners.”
Freebee a local provider of short-distance, free, on-demand electric transportation operating in over a dozen South Florida communities, will serve as the official Super Bowl LIV Green Energy Transportation sponsor, providing NFL partners, executives, MSBHC partners and VIP’s “Green Energy” transportation for all official Super Bowl Festivities at Bayfront Park in Downtown Miami for Super Bowl LIVE presented by Verizon and on South Beach for Super Bowl Experience presented by Lowe’s each day and night leading up to Super Bowl LIV.
“We are extremely proud to partner with the Miami Super Bowl Host Committee and the NFL through providing clean energy transportation while simultaneously promoting a sustainable community that lives on after the big game,” said Matt Friedmann, Partner at Freebee and Chief Revenue Officer. “Miami is the City we call home and our team is excited to provide Free and fun transportation to the Super Bowl crowds! This is in addition to all the advertising exposure our branded vehicles will generate for the Miami Super Bowl Host Committee and the NFL’s top sponsors.”
Hellas joins the ranks as the official turf provider for the Miami Super Bowl Host Committee. Welcoming everyone to the entrance of Super Bowl LIVE presented by Verizon, free to the public, January 25 – February 1, 2020, will be a large turf field provided by Hellas Construction showcasing giant footballs representing each of the 10 games played in Miami previously. Hellas also has an office in Miami, FL to better serve their clients and growing presence in the Southeast Region.
“We are excited to be the Official Turf Provider of the Miami Super Bowl Host Committee as we welcome fans from all over the world to one of most iconic sporting events of the year. At Hellas, we strive to provide world class sport surfacing products and elevated customer experience on and off the field. We are proud to offer a product that is the heart of communities and one of the most influential outdoor classrooms for athletes and students.” said president and CEO of Hellas Construction, Reed J. Seaton.
Mastec, is a leading national infrastructure company partnering with the Miami Super Bowl Host Committee. The company's activities include the building, installation, maintenance and upgrade of energy, communication and utility infrastructure including but not limited to: electrical utility transmission and distribution, wind farms, solar farms, other renewable energy, natural gas and petroleum pipeline infrastructure, wireless, wireline, satellite communication, industrial infrastructure and water and sewer systems. Additionally, a Mastec executive is an integral member the Miami Super Bowl Host Committee board of directors.
Innovative Group, an experiential marketing and event management agency local to Miami, will be the official culinary operations provider at the 2020 Super Bowl LIVE experience.Innovative Group will also be bringing their exclusive mobile asset, MAXimus, to Super Bowl LIVE. MAX is a massive, state-of-the-art, self-sustaining mobile culinary venue. MAXimus is no stranger to Super Bowl, as it was used to provide an all-encompassing platform that promoted the diversity, culinary richness, and uniqueness of the City of Houston during Super Bowl LI in 2017.
Barry Kates, President of Innovative Group, said, “Our team is incredibly excited to have the chance to work with so many amazing vendor partners at Super Bowl LIVE and strengthen our ties in the Miami community that has always been so near and dear to my heart.”
Miccosukee Tribe, representing the Miccosukee community, has partnered with the Miami Super Bowl Host Committee representing the committee’s sustainability initiative protecting the surrounding oceans and the Florida Everglades.
The Miccosukee Tribe operates a Clinic; Police Department; Court System; Day Care Center; Senior Center; Community Action Agency and an Educational System ranging from the Head Start Pre-School Program through Senior High School, Adult, Vocational and Higher Education Programs and other Social Services. These programs incorporate both the traditional Miccosukee Indian ways and non-Indian ways into their system and are all located on the Tamiami Trail Reservation, where the Miccosukee community resides.
MSBHC and its sponsor partners are dedicated to ensuring the positive impact of hosting the Super Bowl is felt far beyond the field and long after the final whistle, including a wide variety of sustainability and community projects taking place throughout Miami-Dade, Broward and Palm Beach counties.
To become a sponsor for the Miami Super Bowl Host Committee and be a part of Super Bowl LIV please reach out to firstname.lastname@example.org.
Freebee is a fun, green, and free travel option currently available in South Florida’s most popular neighborhoods. Freebee users enjoy a one-of-a-kind experience to and from their destinations in branded electric ‘Freebee’ cars. In addition to being an eco-friendly, fun alternative transportation option, each Freebee car hosts its own marketing campaign for a variety of clients, which includes both national brands and local businesses, thereby allowing consumers to become more familiar with each product, service, or establishment. Freebee operates a fleet of over 100 vehicles across South Florida and all of their drivers are W2 employees. Additionally, Freebee provides Economic Development to local communities and businesses, by connecting consumers to all the best deals, discounts, and “Places to Bee” in each of their service areas. Freebee is planning to continue expanding across Florida before branching out across the US and internationally. Learn more at www.ridefreebee.com or download “Ride Freebee” in your mobile app store to request a Freebee ride.
About Hellas Construction, Inc.
Hellas Construction, Inc. headquartered in Austin, TX, is the largest vertically integrated sports construction contractor in the United States, specializing in the general construction of sports facilities and sports surfaces. Hellas champions innovative synthetic turf manufacturing, base construction, field, track and tennis planning, along with installation and maintenance. hellasconstruction.com
About Mastec, Inc.
MasTec, Inc. is a leading national infrastructure construction company operating mainly throughout the United States across a range of industries. The Company's activities include the building, installation, maintenance and upgrade of energy, communication and utility infrastructure, including but not limited to: electrical utility transmission and distribution, wind farms, solar farms, other renewable energy, natural gas and petroleum pipeline infrastructure, wireless, wireline, satellite communication, industrial infrastructure and water and sewer systems. MasTec's customers are in the following industries: utilities (including wind farms, solar farms and other renewable energy, natural gas gathering systems and pipeline infrastructure), communications (including wired and wireless telephony and satellite television) and government (including water, sewer and other utility and communications work on military bases). The Company's corporate website is located at www.mastec.com.
About Innovative Group
Innovative Group is a full-service experiential marketing and event management agency headquartered in Miami, Florida with team members across the nation. Its team of solutionists™—dedicated, thought-provoking, ever-evolving, and tenacious problem solvers—specialize in immersive experiential marketing programs that fuel, and even change, peoples’ perception about a brand while fostering lasting relationships and bringing communities together at every opportunity.
About Miccosukee Tribe
Indian Affairs (IA) is the oldest agency of the United States Department of the Interior. Established in 1824, IA currently provides services (directly or through contracts, grants, or compacts) to approximately 1.9 million American Indians and Alaska Natives. There are 573 federally recognized American Indian tribes and Alaska Native Villages in the United States. Bureau of Indian Affairs (BIA) is responsible for the administration and management of 55 million surface acres and 57 million acres of subsurface minerals estates held in trust by the United States for American Indian, Indian tribes, and Alaska Natives. Bureau of Indian Education (BIE) provides education services to approximately 42,000 Indian students. BIA and BIE’s missions are:
The Bureau of Indian Affairs (BIA) mission is to: "… enhance the quality of life, to promote economic opportunity, and to carry out the responsibility to protect and improve the trust assets of American Indians, Indian tribes, and Alaska Natives."
The Bureau of Indian Education (BIE) mission is to: "… provide quality education opportunities from early childhood through life in accordance with the tribes’ needs to cultural and economic well-being in keeping with the wide diversity of Indian tribes and Alaska Native villages as distinct cultural and governmental entities. The Bureau considers the whole person (spiritual, mental, physical and cultural aspects.)"Back to Newsroom